Tag Archives: Snapchat

Snapchat y NBCUniversal se asocian para crear contenido original

Snap y NBCUniversal concretaron una alianza para formar un nuevo estudio de contenido digital que creará programas originales con guiones, y otros géneros, para la aplicación de mensajería Snapchat. Ambas empresas tendrán una participación igualitaria en el estudio, que tendrá su sede en Santa Monica, California. Como parte del lanzamiento, NBCUniversal y Snap anunciaron su [...]

MTV lanza serie en redes sociales

MTV Internacional anunció el estreno de Single AF (Soltero, disponible, famoso, por sus siglas en inglés), una nueva serie que llegará el 26 de junio a las redes sociales de la cadena (Facebook, Instagram, Twitter y Snapchat) y luego pasará a emitirse por TV lineal hacia fin de año. El programa mostrará a celebridades solteras [...]

Time Warner creará contenido original para Snapchat

Time Warner y Snap anunciaron un acuerdo global para desarrollar contenidos originales para el servicio de mensajería por los próximos dos años. Además, la compañía de medios se comprometió a invertir en publicidad de HBO, Turner y Warner Bros. en Snapchat durante el mismo período, informó a través de un comunicado. Mediante esta asociación, Time [...]

AMC to promote the new episodes of Fear the Walking Dead through Snapchat in Argentina and Mexico

AMC Networks has begun a promotion action in Argentina and Mexico through an alliance with social media network Snapchat, as part of their campaign for the second half of the second season of Fear the Walking Dead. According to AMC, this is the first time a TV show has done a campaign through this platform. [...]

Globo and Snapchat partner to generate content during the Olympics

  The Brazilian broadcaster Globo announced through a press release that Snapchat, the leading mobile storytelling platform, will include special content from Globo during the Olympics. The partnership marks the first time that Globo will offer exclusive content of its sports coverage on a social media.   The initiative encompasses both Globo free-to-air channel and sports [...]

Foodie video multiplatform network Tastemade was released for Spanish speaking America

  US multiplatform network dedicated to culinary videos Tastemade announced that it has launched its Spanish versions with the goal of expanding its presence throughout Latin America. The digital network already has a very strong impact in Brazil.   Tastemade has a network of contents on major social media like YouTube, Facebook, Twitter, Instagram and [...]

Snapchat multiplied by five its video views and tops 8,000 daily

  US app and social network Snapchat exceeded the 8,000 video views per day, stated the CEO of the company, Evan Spiegel, during the Morgan Stanley Technology, Media and Telecommunications Conference.   With this, Snapchat fivefold daily views compared to the figures that the company had shown a year ago. The social network, furor among [...]